Proactive worked with us over the course of a year to re-position and rebrand Proactive. They wanted to step right out of their comfort zone and put themselves forward 10 years ahead.
Insights
Over the past three years Rebrand have made a huge contribution to the success of Trail Fund NZ by changing their brand.
Confused about the difference between Brand, marketing and advertising? Tim Dove from Re:brand clarifies our position on these three aspects and how they inter-relate.
Considering some brand work for your business? Watch this short video for 9 key tips to ensure you make the right decision and maximise the chance of success of the rebrand process.
Brand Positioning is the crux of your business and brand. A clear, unique and memorable position is very valuable for businesses. It unlocks the your business for success. In this short video we discu...
Our new series exploring a concept we call Brand Boxing in the Dark. Most businesses we see have NO IDEA about their own brand or the ecosystem they are operating and ‘fighting’ in. How can you ge...
Part two in our Boxing in the dark series. Understanding the competition is essential so you can who you are fighting against and how to beat them. Tim Dove explores the aspects you need to assess and...
Part three in our Boxing in the dark series. Your staff need true clarity and understanding of the brand so they can be your best advocates. Here Tim Dove explores the how to engage with staff/employe...
Part 4 in our series explores your customers. It's essential you understand and engage with your customers. This short video explores how and what to ask to give you this insights and build your brand...
A must watch - The summary video of our Brand Boxing in the Dark series. This summarises our 4 part approach and how to gain the most insight for your brand. Watch this first and if you're interested ...
Expanded your service line and now your customers are confused about what you do? Tim explains how to resolve such issues.
One of the most common issues we hear is "we're being left behind by our competitors" or "we look so dated". Tim Dove explains what you need to do to get your competitive advantage back in this short ...
