New Zealand Māori Tourism needed a major website upgrade, both aesthetically and functionally. We transformed an outdated website into a contemporary, tourism-focused digital platform designed to better engage visitors and showcase the businesses represented by the organisation.
A significant amount of new functionality was introduced, including a private members’ area for participating businesses. We also developed an advanced filtering system that allows users to search by region and activity type, making it much easier to discover relevant Māori tourism experiences throughout New Zealand.
The information is presented in an engaging and intuitive way, with interactive maps and dynamic pop-ups for individual businesses. Visitors can explore each operator, learn more about what they offer and visit regions directly from the map.
The website was designed to work seamlessly across desktop and mobile devices. Strong visual contrast, clean typography and a distinctive contemporary aesthetic give the site a sharp, modern appearance while keeping the experience clear, accessible and easy to navigate.
