Our Awards

: Branding Transform awards 2022

Accolades and acknowledgments

In recent years, we have garnered an array of prestigious international awards and received widespread acclaim and recognition from both renowned institutions and the media alike.

GOLD, SILVER, BRONZE – Asia Pacific Transform Branding Awards (branding)
GOLD – NZ Best Design Awards (illustration)
GOLD – NZ Pride In Print Awards (publication design)
GOLD – Pride in Print Awards (packaging design)
WINNER – Chill NZ Image Competition
GOLD – ACPA Australasia Publishing Awards (magazine design)
MEDIA – Published in Idealog, Stuff, NZ Herald, D.E.Carter LogoBook, NewDivision.

Transform Awards

We are proud to have been recognised by the Transform Awards for our work in naming and brand strategy. These awards reflect the rigour, evidence led thinking and creative precision that underpin every project we undertake. Being acknowledged by one of the industry’s most respected global branding programmes affirms our commitment to delivering brand transformations that are both strategically sound and commercially effective.

2025:

Transform Awards Sydney 2025 Over the past year, our work has been recognised with a further collection of honours, highlighting the calibre and range of our expertise.

Best Visual Identity from the Healthcare and Pharmaceutical Sector – Gold for Allevia, with a logo inspired by Māori symbols and a name that inspires a sense of care and confidence.
Best Brand Consolidation – Gold for Allevia, the largest private healthcare group in New Zealand who needed to consolidate its brand to move away from its heritage under the Sisters of Mercy banner.
Best Naming Strategy (Rename) – Gold for transforming Franklin Family Support Services to Mai Lighthouse, a naming strategy that would ensure the community would retain the trust it placed in the organisation.
Best Visual Identity by a Charity, NGO, or Not-For-Profit – Silver for our comprehensive rebranding of Mai Lighthouse, an Auckland-based charity offering critical wrap-around support for families in need.
Best External Stakeholder Relations During a Brand Development Project – Bronze for our work with Allevia, recognising the creation of the Allevia brand from the long standing Sisters of Mercy legacy, a transition that demanded both strategic clarity and careful stewardship.
Best Naming Strategy (Rename) – Bronze for replacing the much-loved Sisters of Mercy brand with Allevia, a name that is comforting, authoritative, and primed for growth.

Our team’s commitment and ingenuity sit at the heart of every result, and we value the confidence our clients place in us to shape and strengthen their brands. We look ahead to 2026 with momentum, determined to raise the bar and deliver work that sets new standards.

See here for full details:
https://www.transformmagazine.net/awards/anz/the-winners/

2024:

We are thrilled to announce our outstanding performance at the 2024 Transform Awards, where our work has once again been recognised for excellence in branding and creative strategy.

This year, we took home another impressive array of accolades, showcasing the breadth and depth of our expertise:

Best Naming Strategy (Rename) – Gold for our innovative work with NIKO, an approach that demonstrated the power of evidence-led naming to transform brand perception.
Best Visual Identity from the Energy and Utilities Sector – Gold for NIKO, further highlighting the creative strength and strategic focus of this project.
Best Brand Architecture Solution – Bronze for our comprehensive rebranding of Presbyterian Support Northern, aligning nine service brands under a unified identity while maintaining their individuality.
Best Creative Strategy – Bronze also for Presbyterian Support Northern, reflecting the innovative and cohesive approach underpinning this rebrand.
Best Visual Identity from the Retail Sector – Bronze for our work with Augmento, recognising the impact of a refreshed brand identity that connects with audiences and drives business success.
Best Visual Identity by a Charity, NGO or NFP – Highly Commended for Presbyterian Support Northern, a distinction that acknowledges the creativity and significance of this brand transformation.

These awards are a testament to our evidence-led approach and unwavering commitment to delivering brands that drive meaningful impact.

We are incredibly proud of our talented team and grateful to our clients for trusting us with their brands. Here’s to pushing creative boundaries and achieving more in 2025!

See here for full details:
https://www.transformmagazine.net/awards/anz/past-winners/2024-transform-awards-anz/

2023:

2023 Branding Awards In 2023 we won a gold award for brand naming. This award was judged on how the name aligned with the client’s new business strategy, including how it portrayed them to their target audience, and how it repositioned them in their market.

Our awards in the Transform Branding Awards Australasia were:

2023 GOLD – Envisory for Best Naming
2023 SILVER – Harrowfield for Best Brand Evolution
2023 SILVER – Harrowfield for Best Rebrand Professional Services
2023 SILVER – OCTO for Best Naming
2023 BRONZE – Harrowfield for Best Typography

See here for full details:
https://www.transformmagazine.net/awards/anz/past-winners/2023-transform-awards-anz/

2022:

Branding Awards 2022 We’ve won big again. 2022 is our best year yet!

We won 3 golds and 2 silvers at the 2022 Australasian Branding Awards. The first Gold went to Real Meals for best use of packaging. One judge said:

“A great example of repositioning for success,”. Another said: “Excellent example of how elevating the packaging and honing in a brand’s unique positioning can lead to powerful results.”

A second gold went to Real Meals for best naming strategy. One judge said:

“I love the name and articulated challenge,”. “Plus, the insight-led strategy was really well done and communicated well in the submission.” Other judges praised the project for clearly understanding the consumers’ needs and therefore creating a well-positioned brand to match them with its no-nonsense name.

A third gold went to KRL for best place or nation brand. One judge said:

“Love this,”. “All the elements – from naming, visuals and application across channels and messaging – were excellent.” Another judge praised the depth of research undertaken during the project. “A fun and creative delivery; you feel you’re on the journey!” added another judge.

The first silver went to Real Meals for best visual identity from the FMCG sector. A second silver went to pH7 for best visual identity from the industrial and basic materials sector.

The second silver went to pH7 for best visual identity from the industrial and basic materials sector.

See here for full details.

https://www.transformmagazine.net/articles/2022/transform-awards-anz-2022-winners-announced/

2021:

We’ve won gold, silver and bronze in the 2021 Australasian Branding Awards. Gold went to ChargeNet for the Best Wayfinding system in our rebrand and execution of their charging network across the county.

“A good example that shows that sometimes less is more. The outcome is clean, creating a better UX for the customer,” one judge said. Another added, “Significant transformation based on understanding the role of the charger as a billboard.”

Silver to ChargeNet as well for Best Brand Evolution. And a bronze for Olé Football Academy for the Best rebrand in Sports, travel, leisure & tourism sector.

2020:

We’ve won gold in the Australasian Branding Awards in the category ‘branding of a merger or acquisition’ for our work on Te Kupenga. The judges said it was a clear example of bringing different brands in under one single master brand yet still allowing the different identities to be understood.

“The visual identity is rich with symbolism which aligns well to the overall brand” said one judge. Another added, “A great strategy, execution and result.”

2019:

Rebrand Awards at Transform Awards 2019 We won GOLD at the Transform Asia Pacific Branding Awards which were presented in Shanghai, China. We were judged best for our naming strategy for our rebranding work on SEQA.

We also picked up a silver for our rebrand with SEQA in the IT sector; two bronze awards for our work with Qual IT (best rebrand with in the IT sector) and Liquid IT (best use of a visual property), plus a highly commended.

These awards are the regions pinnacle brand awards. We take on the best and win which is an amazing testament to the work we do and the vision our clients have. We couldn’t be more thrilled for them.

2018:

Mercy Hospice secured two Silver awards: Best Rebrand in the Not for Profit sector and Best Internal Communication During a Rebrand Process. We are especially proud of the latter, as effective internal stakeholder engagement is fundamental to successful brand transformation and is too often overlooked.

Intra picked up Best re-naming strategy for a brand project.

Our full list of TRANSFORM branding awards:

2025 GOLD – TRANSFORM branding awards (Australasia) – Mai Lighthouse for Best Visual Identity from the Healthcare sector.
2025 GOLD – TRANSFORM branding awards (Australasia) – Allevia for Best Brand Consolidation.
2025 GOLD – TRANSFORM branding awards (Australasia) – Mai Lighthouse for Best Naming Strategy (Rename).
2025 SILVER – TRANSFORM branding awards (Australasia) – Mai Lighthouse for Best Visual Identity by a Charity.
2025 BRONZE – TRANSFORM branding awards (Australasia) – Allevia for Best External Stakeholder Relations.
2025 BRONZE – TRANSFORM branding awards (Australasia) – Allevia for Best Naming Strategy (Rename).
2024 GOLD – TRANSFORM branding awards (Australasia) – NIKO for Best Naming Strategy (Rename).
2024 GOLD – TRANSFORM branding awards (Australasia) – NIKO for Best Visual Identity from the Energy and Utilities Sector.
2024 BONZE – TRANSFORM branding awards (Australasia) – Augmento, recognising the impact of a refreshed brand identity that connects with audiences and drives business success.
2024 BONZE – TRANSFORM branding awards (Australasia) – Presbyterian Support Northern for Best Brand Architecture Solution.
2024 HIGHLY COMMENDED – Transform branding awards (Australasia) – Presbyterian Support Northern for Best Visual Identity by a Charity, NGO or NFP.
2024 BONZE – TRANSFORM branding awards (Australasia) – Presbyterian Support Northern for the best creative strategy
2023 GOLD – TRANSFORM branding awards (Australasia) – Envisory for the Best Naming
2023 SILVER – TRANSFORM branding awards (Australasia) – Harrowfield for the Best brand evolution
2023 SILVER – TRANSFORM branding awards (Australasia) – Harrowfield for the Best rebrand in the professional service sector
2023 SILVER – TRANSFORM branding awards (Australasia) – OCTO for the Best Naming
2023 BRONZE – TRANSFORM branding awards (Australasia) – Harrowfield for the Best use of typography
2022 GOLD – TRANSFORM branding awards (Australasia) – Real Meals – Best use of packaging
2022 GOLD – TRANSFORM branding awards (Australasia) – Real Meals – Best naming strategy
2022 GOLD – TRANSFORM branding awards (Australasia) – KRL – Best place or nation brand
2022 SILVER – TRANSFORM branding awards (Australasia) – Real Meals – Best visual identity from the FMCG sector
2022 SILVER – TRANSFORM branding awards (Australasia) – pH7 – Best visual identity from the industrial and basic materials sector
2021 GOLD – TRANSFORM branding awards (Australasia) – ChargeNet – Best wayfinding or signage
2021 SILVER – TRANSFORM branding awards (Australasia) – ChargeNet – Best Brand Evolution
2021 BRONZE – TRANSFORM branding awards (Australasia) – Olé Football Academy – Best rebrand in Sports, travel, leisure & tourism sector
2020 GOLD– Transform branding awards (Australasia) Te Kupenga – Best rebrand following a Merger/Acquisition
2020 SILVER – Transform branding awards (Australasia) Te Kupenga – Best Creative Strategy
2020 BRONZE – Transform branding awards (Australasia) Te Kupenga – Best visual identity for NFP
2019 GOLD – Transform branding awards (Australasia) SEQA – Best naming strategy
2019 SILVER – Transform branding awards (Australasia) SEQA – Best rebrand in the IT sector
2019 BRONZE – Transform branding awards (Australasia) QUAL IT – Best rebrand in the IT sector
2019 BRONZE – Transform branding awards (Australasia) LIQUID IT – Best use of a visual property
2018 GOLD– Transform branding awards (Australasia) Intra – Best rebrand in the Healthcare sector
2018 SILVER– Transform branding awards (Australasia) Mercy Hospice – Best rebrand in the Not-for-profit sector
2018 SILVER– Transform branding awards (Australasia) Mercy Hospice – Best internal communication during a rebrand process
2018 HIGHLY COMMENDED– Transform branding awards (Australasia) Intra – Best re-naming strategy for a brand project
2016 SILVER– Transform branding awards (Australasia) Hobson Leavy – Best rebrand in the professional services sector
2015 GOLD– Transform branding awards (Australasia) Proactive – Best rebrand in the healthcare sector
2015 SILVER – Transform branding awards (Australasia) Proactive – Best rebrand related to change in mission, values or positioning

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