Brand Design

Design more than just crafting a visually appealing logo; it’s about visually communicating the essence of your brand strategy.

Torlesse branding

Brand design brings your brand to life?

Graphic design showcases your business identity effectively, captivating your audience from the first encounter.

Good design will simple and single minded.

It represents more than just crafting a visually appealing logo. It’s about skillfully capturing the essence of your strategy in a creatively captivating manner that leaves a lasting impression on both your staff and customers. We have the expertise to bring brand strategies to life and create stunning, performing brands.

We specialise in brand design, as opposed to general graphic design

Brands – not graphics

Brand design encompasses more than just logos; it entails crafting all visual aspects associated with your brand.

This includes design elements, patterns, textures, illustrations, photography styling, and typography.

Each of these components plays a vital role in creating a memorable presence for your brand in the marketplace.

Visual identity

Your brand design should speak straight to your target audience.

It is your most effective/ direct/ quick way to convey your values and the biggest part of your business’ personality.

Ultimately a relevant and genuine brand design will effortlessly differentiate you from your competitors.

Strategic imagery

This approach entails beginning with your business objectives and brand identity to suggest visual directions.

As a result, all our visual recommendations are not only logical but also compelling and coherent.

Our 25+ years experience has consistently shown that this method ensures brand consistency and recall.

Our Brand
Design services
  • Visual concepts
  • Visual communication
  • Logo & graphic assets
  • Brand guidelines

We customize our brand design approach to suit the unique needs of your branding objectives.

Award winning
brand designs

ChargeNet

A brand that leads the charge. A brand evolution for ChargeNet – New Zealand’s leader in EV charging and infrastructure.

Mai Lighthouse

We transformed Franklin Family Support Services into Mai Lighthouse—a brand that empowers and guides whānau towards wellbeing.

Real Meals

A brand that is real. We helped Absolute Wilderness navigate a very successful rebrand to Real Meals to drive brand loyalty & sales.

Presbyterian Support Northern

Presbyterian Support Northern – A brand that empowers. The centennial charity brand needed a refresh, through cohesive and inclusive design.

Auckland Rescue

Auckland rescue – a brand that save lives. Read how we helped the Helicopter charity brand move to the forefront, boosting visibility.

Okin

Okin – a brand that’s dependable. Read how we rebranded the trusted office brand Icon to give it a stronger, consumer-focused identity.

Niko

A brand that electrifies. Electric power engineers from Niko needed to move away from their beloved name to avoid confusion with an certain EV giant.

Alliance Fire & Security

A brand that safeguards. How a refreshed brand identity sets a new standard for protection and reliability.

Octo

A brand that multitasks. Wanting to agglomerate three industrial service organisations, Mike came to us to find the perfect name and identity for the new brand.

ZeroJet

Formerly Voltaic Jet Systems, ZeroJet’s story began in 2014 when they opened the world’s first Jetsurf Experience Centre.

Augmento

Augmento, a brand that grows. Evolving from a traditional supplier to a strategic growth partner thanks to a refreshed approach to the brand.

Envisory

A brand that Energises. Envisory wanted to leverage and embrace their uniqueness to create a new future.

Bastion – Security Group

A brand that protects. Facing a pivotal merger, Bastion Security Group needed a relevant, unified identity.

Revive Residential

A brand that revives. A rebrand that allowed this amazing building company demonstrate they were not your typical builder.

Hawkeye Finance

Explore how we named Hawkeye Finance, a brand that brings clarity and perspective to property financing.

All Brand Services

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