Web Design

Web design is focussed on user experience and is part of brand experience. It involves the correct combination of elements like search engine optimisation, layout, user interface, colours, fonts, and imagery.

Great web design should represent your brand, vision, and goals

What does great Web Design really mean?

Web design needs to promote your brand and company culture. After all, your website is a window to your business. And it’s not all aesthetics. Structure and usability are important. Your site should have engaging content, easy to locate information, and call to actions. Web design presents your brand and message through visual imagery and layout, followed by good structure and usability. It ends with your desired goals.

Take a look at some websites we have designed to get an idea of what we could do for you.

Web Technologies that accompany Web Design

While web design is very important, your website also needs to use the best technology. There are two kinds of websites, static and dynamic (CMS). We have solutions for both and understand the whole process. We have been building great websites for over 12 years now.

Domain Name

Just as your business needs a good name, your website needs a good domain name. If you don’t have a domain name, we can assist you in buying the best one for your organisation.

Hosting

Your website needs to be hosted on a server to be live to the world. We know all about website hosting and can recommend the best value service for you.

Static vs Dynamic

Static sites are secure and fast, but are harder to maintain. You will need someone with web experience to make any edits or updates. Dynamic websites on the other hand use a CMS (Content Management System) like WordPress or WIX. They come bundled with a visual editor. This allows you to visually see the changes you make on a webpage before saving and publishing.  So what is best for you. Perhaps the best of both worlds. We can build and edit your site using a CMS which outputs static webpages. If you are not sure, we can advise you on the best solution that fits with your organisation.

eCommerce

Selling your products and services online is a no-brainer. It means your business or shop is open 24 hours a day, 7 days a week. We use the most intuitive shopping processes available to enable eCommerce on your website.

Social

If you want to host a thriving community, we can add forums and even a social platform to your website. This allows you and your community or customer base to engage directly with each other.

Website Maintenance

Who looks after your website? Rather than employ a person inhouse to maintain and protect your website, we can apply updates and fix any issues for a fraction of the cost. You pay a small monthly fee instead of a big salary. We then send you a monthly report outlining all code updates, averted security threats , and any needed work and configuration that was done.

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SEO and Analytics

SEO stands for Search Engine Optimisation. In short, the service improves your site’s ranking in search engines with popular search terms. We first analyse the best keywords to target for each webpage, then structure your webpages accordingly. To see the results, we send  a report each month outlining your wins in search that resulted in increased traffic.

How important is SEO though? The answer is simple. Good search ranking drives more traffic to your site, meaning more people are looking at your services and buying your products. It is a low cost way to increase business and your bottom line. And it works 24 hours a day, seven days a week.

Great Web Design is not just Aesthetic, it is Functional

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